Monday, January 27, 2020

Social Networking In Businesses

Social Networking In Businesses Gaining the trust and friendships of your customers is crucial in the business world today. But how do you get your new or growing businesss name out there and trusted by your customers? Social Networking may be able to help with that. These organizations can help you develop the trust that ultimately creates influence among your customers(Safko 21). There are however some people who dont know what social networking for businesses is, social networking occurs when a group of like-minded people interact online to share interests or concerns, collaborate, give and seek advice, and offer one another assistance or support(Lindsell-Roberts 4). From photo sharing to just keeping up with contacts, social networking is starting to show up in businesses everywhere. Is it really helping, or are these large and small businesses just jumping on the bandwagon? There is a vast amount of different companies and organizations that connect billions of people every day such as Facebook, LinkedIn, Fast Pitch!, and Twitter. All of these organizations offer almost the same service but they all vary in many ways. These aforementioned forms of social media/networks arent the only kinds that are usual in businesses. There are a million ways a professional can get their business into a social network, and known to the social media. Some of the major well known social networks are Facebook, LinkedIn, Twitter, and Fast Pitch!. First I am going to talk about these well known and commonly used services and how they help and some of the ways you can use them. Every day millions of people log into Facebook to connect with millions of other people, all these people talk to each other, if you have one hundred connections on Facebook, and each of those connections has one hundred connections, youll be two links away from ten thousand connections. If each of those ten thousand connections has 100 connections, youll be three links away from one million connections (Lindsell-Roberts 1). Users over the age of 30 are starting to use Facebook, many of these users speak their political beliefs and speak freely to other users with the same beliefs. That being said, these users are highly valuable when using a Facebook profile for your business because these people can all see what the other person has to share on their profile. They can offer advertisement of your business through just word of mouth to over millions of people in a single day. Businesses can also utilize Facebook to advertise, for example, with the election going on for the next presi dent the candidates are advertising their campaign in posts and blogs to win over votes of the users they attract with these advertisements. You can also use Facebook to target consumers specific to a certain geographic location. Another social network businesses can utilize is called Fast Pitch!. This company is more specific to the business realm and offer more particular tools for professionals in businesses, Fast Pitch! makes it easier for the professionals to network using a profile displaying what they do, what they sell, and what makes their company unique (Safko 451-452). Fast Pitch! gives companies the ability to share ideas and collaborate through virtual trade shows. They do this by using live video chats or two way video calls using Skype or Voip. Fast Pitch! also gives you the ability to publish content such as press releases, news, videos, and podcasts. Fast Pitch! also has a system that automatically targets the audience the user is trying to reach ensuring that their posts are viewed by the target audience (Safko 52). Along with that feature there is tool that allows the user to gauge the success of their business using statistics of their business. Fast Pitch! is mainly for professionals in b usinesses as a marketing technique. Fast Pitch! can also be for those seeking employment. Fast Pitch! doesnt keep inactive profiles around, they delete the profiles that arent being used so there is only active profiles making searches and collaboration and just the entire network run a lot smoother. LinkedIn is another online network that businesses can utilize to gain the trust of consumers and other businesses to expand growth. This network uses a technique called degrees, connections are rated in degrees, meaning direct connections are first degree connections, users listed as connections on that users profile are second degree connections and so forth (Safko 458). There are also features on LinkedIn where users can ask questions and get answers from other users and businesses. In addition to answering those questions they can also offer resolutions and recommendations. On one account a linked in user made a profit of one hundred thousand dollars annually while spending only seven thousand annually searching through LinkedIn. Another popular form of social media is blogging, and this includes micro-blogging. Blogging is all about what you feel like you want to say. It can be from voicing your opinion to support your beliefs all the way to updating information. Blogs are read by millions of people each day and are shared with just about everybody they know depending on how relevant they think that blog is to how they feel and if it is something they feel should be shared with their community. Micro-blogging is almost the same as blogging but it is shortened to fewer than 200 characters. Micro-blogs are popular due to the fact that they are short and to the point, giving readers a full understanding in a small easy to read text. Twitter is a popular micro-blog. Twitter gives users the ability to follow other users they feel have the same connection in beliefs or just have the same general liking of certain subjects. With twitter users are able to share their current activity or state of mind with friends an d strangers (Safko 538). Twitter is majorly helpful to businesses and has been given the title word of mouth engine by Chris Winfield. Twitter is capable of updating users about the people they are following through the website, RSS feeds, mobile texts messages, or email. Twitter can also work with other social networking cites, updating users through Facebook. Twitter gives businesses a way to receive feedback about their products or services through a market with no fees. Twitter is for everyone, including entrepreneurs to fortune 500 companies. Twitter is a huge network with simple commands that keep everyone using it connected in some sort of way. When a user sees a post, he or she can share that post by reposting it on their own profile, allowing every one of their followers to see it and repost it themselves. One key example of use of twitter is when NASA found water ice on mars with the Phoenix Mars Lander; they used twitter to share the news of this new found discovery. Another account of the use of twitter in business was in February of 2010. A man by the name of Chris Hughes launched his own canvas bag company called Artifact Bag Co: In 2010, after a year of quietly following Michael Williams style bog, A Continuous Lean, Hughes spotted a tweet about of set of chairs that the blogger thought looked cool but were overpriced. Turns out, Hughes had won those exact chairs on eBay, and he commented on the post. Then he crossed his fingers, hoping Williams would take a few seconds to click through to the Artifacts website. Within an hour, Williams pivotal tweet came: This waxed canvas lunch bag is nice-looking (with a link to the item). Soon the fashion press came calling, and after the tote was featured in A Continuous Leans holiday buying guide, Hughes found himself with a more than 400-unit backlog that took six months to whittle down, even with the help of contract workers (Wang 54) This is just another small example of how quickly one tweet can help expand your business exponentially. Chris Hughes states that social media can be easily abused and only properly works if you use thought capital. Though capital includes presenting the product or services to the public in an appealing manner. This is basically how you would present the product in an online storefront, or E-commerce. Other non-traditional services one may look at for the growth of their business through social media include Ning, and online gaming. Ning is another social network but it differs from your typical idea of social network that already has a large network pre-established that you join, Ning gives the user the opportunity to design their own network on the internet and allows other users to join your private social network. Users can make their own profile for different networks, allowing a user to have a profile on more than one network all linked together. Ning allows the user to customize their own network to their specific needs, As the Ning web site puts it, the Ning platform is the software equivalent of Home Depot. Unlike other services that offer a one-size-fits all offering, your social network on Ning runs on a programmable platform (Safko 464). This ultimately gives the user full control of their personal social network. So as far as how Ning can be used, it all depends on ho w you want to implement it into your business. Anyone can use Ning and create their own social networks, such as musicians, to give fans updates and tour dates and post contests. Online gaming is a very unique and original way to reach consumers and advertise your product or services. Some may not see the potential of advertising through online gaming: Many people tend to view online video games as an activity with no business value- a waste of time in which only teenagers participate. However when you have fifty thousand to eight million people in the same place with the same interests in a trusted network, a business opportunity exists(Safko 321) If you take a look at new video games that are coming out, they advertise their new products in this particular field because their main consumers are already using their platform, or consol. Video game developers are not the only ones who can and do advertise in an online gaming environment, Barack Obama had his campaign for presidency advertised on Xbox Live, a popular online gaming network. He bought his advertising to be placed in a popular game called Burnout Paradise. With social networking your business depends on the people that you dont have a relationship established yet, meaning that the people you know the least are the people that are helping your business grow by sharing what they know about to other people they know and expanding your business growth. Yes these relationships with people you know the least can be established by the consumers and the strong relationships you have with other people, but these people already have an established connection with your business and therefore are not contributing to growth of social capital. Scott Goodson, author of Uprising states that the old way of marketing- Pitching a product to the largest possible audience through mass media- is dying. He argues that the best way to reach people is to look for topics and causes around which they are already gathering and align ones brand with those topics(Stanford Social Innovation Review 15). The way I feel about Goodsons idea is, yes it helps, but you hav e to use social media to gather this information of topics and ideas that consumers look at. Secondly in order for a business to get these topics and ideas of a new brand know to the general public, they must make their new product well known and have an honest established connection between the product/services and the consumer. This day in age, social may be the fastest way to establish a connection with those consumers that you know the least through the consumers you already have an established connection with. Social networking can exponentially help any business, large or small. Word of mouth through any sort of followers on Twitter, Facebook, LinkedIn or any online blog will get your business known to millions of people in different geographical locations. Online social networking is not the only way to get your business in a social network though; traditional conferences and trade shows are still just as effective. Trade shows and conferences arent the only place you can advertise your business through word of mouth. Other places may include restaurants, a get together like a cocktail party, you can pretty much get your business into a social network through word of mouth just about anywhere you are likely to meet people. All it takes is just a little friendly talking, then those people start talking to other people whom talk to other people they know which can drastically increase business and revenue. Not only can social networking get your business name out to those customers that normally would be hard to reach out to, but it can also help someone seeking employment in businesses or help a business find applicants. Some years ago, but including today, job hunters would pour through the classified ads in the newspapers, especially on Sunday mornings, hoping to catch a glimpse of something for which they might remotely qualify (Lindsell-Roberts 43). In todays society the task of seeking employment is not as daunting, you can just do a Google search for something in your field of expertise and you will find a never ending list of businesses seeking applicants and new hires. These businesses use social networks to list openings and positions available to reach out to those who wouldnt normally have known about their business otherwise. Social networking may not be for every business as far as marketing though, many times social networking may not show any signs of helping your business. These tactics dont replace the traditional face to face kind of business, although reaching out to new customers is always good, and a lot of the time social networks are the best way to reach those outside of your geographic location. But how do those people know what kind of business you offer? This tactic involves a lot of dedication to your website or online profile including update, events, sales, offers, and customer service. With social networking your business depends on the people that you dont have a relationship established with yet, meaning that the people you know the least are the people that are helping your business grow by sharing what they know about your business, to other people they know, expanding your business growth. The relationship you have with already established consumers doesnt really help expand your social capital, these connections dont really take your business name further out to those you havent reached yet. Scott Goodson, author of Uprising states that the old way of marketing- Pitching a product to the largest possible audience through mass media- is dying. He argues that the best way to reach people is to look for topics and causes around which they are already gathering and align ones brand with those topics(Manzo 15). The way I feel about Goodsons idea is, yes it helps, but you have to use social media to gather this information of topics and ideas that consumers look at . Secondly in order for a business to get these topics and ideas of a new brand know to the general public, they must make their new product well known and have an honest established connection between the product/services and the consumer. This day in age, social may be the fastest way to establish a connection with those consumers that you know the least through the consumers you already have an established connection with. I believe social networking in businesses has already been in use, but online social networking has majorly played a key role in expanding current businesses and helping small beginner businesses start out. The social media plays a big role in consumers opinions in todays society. Most consumers read reviews that other consumers post in all of these social networks and base their opinion of these businesses off of the majority of what other consumers say about that business. That being said social networks have absolutely helped the growth and take off of many businesses. At the same time it also depends on what kind of business operation you run. Customer support is a key necessity in businesses using social networks. If you dont maintain a good rapport with your consumers then your business can build a bad reputation over a social network which can cause terrible business. For those businesses with good a rapport then this technique would be a good investment to help increase reven ue. So in conclusion social networks have helped businesses grow and establish connections between consumers and other businesses.

Sunday, January 19, 2020

Who Do You Choose the Major of English to Study?

There are 1,500,000,000 people in the world speak English, and 1,000,000,000 people are learning it while 75% of the world’s letters and postcards are written in English. Despite China, the United States is still a leader in technical innovation and economic development. English is used in the United States and in each of these fields. English is the language of maritime communication and international air traffic control, and it is used even for internal air traffic control in countries where it is not a native language. Most commodities such as silver, gold, and hard currency are traded in English. Throughout the world, many professional papers are published in English. Even papers that are published in other languages often have abstracts in English. English is used in government and as a medium of communication among people who do not have another language in common. English is the language of technology, especially high technology like computer science, genetics, and medicine. If you’re going to read about technology, you’ll probably have to do it in English. We can watch international television networks, such as CNN International and NBC. They broadcast news much faster, and more professionally, than smaller, national networks, and you can watch them everywhere in the world. In terms of academic, English is the language most commonly spoken by academics worldwide. Of course, some important research and work occurs in all countries and in a variety of languages, but the vast majority tends to have been conducted, composed and published with the English language as its basis. Academics and scholars that have some knowledge of English frequently find that sharing their ideas and findings with their peers globally is more eadily facilitated by their mastery of the English language. We can communicate with foreigners easily if we can speak English. When we go abroad, it is very useful for us to compete with other people in studying, and all international conference and competitions are conducted in English, so we need to be well with English to join in order to win. It is also the major international language of communicat ion in such areas as science, technology, business and mass entrainment. English makes us more easily to travel around the world, because more than 100 countries spoken in English. We can ask for direction, have a conversation, ask for help, and who knows, maybe English will save our life someday. Tours are almost always available in English. Even in countries where few people speak English on the street, people who work with tourists generally speak English. In some countries even drivers of buses or streetcars and sellers at newsstands speak English well. English is important to get access to knowledge Today’s media such as the Internet, Television, and the press give you almost unlimited access to knowledge about your favorite subject, and it all are in English, so you need to be well with English. You can read also  Similarities and Conflicts in † a Streetcar Named Desire† That’s over billion pages of information are in English, so if you want to get any information in the internet you need to know English. On other hand, English is a language that can be used in many parts of the world since the schools nowadays are likely to have English as the first or second language or have educated people who would know the basics of English. When we study at University, we need to be well with English because all document are written in English. If we want to research new lessons or documents in internet, you need to know how to use computer, and in computer everything are in English. English document are billions, and it explains very clear, so it can improve our knowledge. We can make our computer skill more effectively when we know English, because most computer applications are in English, so we will understand them better and become better employee. Five thousand newspapers, over half of the newspapers that published in the world, are published in English. Even in many countries where English is not the main language, there is at least one newspaper in English. In India, there are three thousand magazines were published in English. English Major is study about cultures, literatures, and physiology. So we will get a lot of knowledge about cultures, literatures, and physiology of other country in Asia, Europe, the United States, etc†¦ Especially, when we’re skillful of English we can get a scholarship from school or the United Stated of America to study abroad. English is very important for job opportunity Today. All companies need their workers know at least on language, especially English. In some international companies, every person have to know English well. English is the primary language of business throughout the world. Most international business transactions, including email, memos, reports and contracts, are written in English. If we are interested in advancing in the business world, English is a key to success. Most countries in some way will do business with English speaking countries. As well, English has become the international language of business and is often used as a neutral language for business between various countries. It is now common for an engineer in Mexico to get echnical support in English from an expert in China. With English you can communicate with technicians and experts from the United States in order to help your company. You can also communicate with business people from other countries in the neutral language of English. Companies are also recognizing the value of English and now pay more for employees who can speak English. Knowing English will open the door to many new and exciting jobs in countries all over the world. As well, you will be able to obtain jobs in your own country because you can speak English. Your resume will be stronger because you are bilingual and have a knowledge of the English language. Your opportunities will be numerous when you can speak and read English. English speakers in the world earn more money than non-English speakers. Being a good writer is one of the top ten most important skills that job candidates are encouraged to have in order to be competitive in the job market. Companies are looking for good writers, and there’s no question that English majors heading out into the workforce have this skill in the bag. It’s nearly impossible to succeed as an English major without being a good writer. Moreover, students choosing this major probably really like writing. When you like something, you do it more often and the more you do something, the better you become. English majors tend to be overall successful communicators, which is why it makes sense that so many of us go on to work in media and communication. The major provides individuals with the critical thinking and public speaking skills required to excel in these positions. Even if you aren’t planning to work in communications, the argument has been made that oral communication competency is the most important skill for business students in the workplace. It may also go without saying that having keen communication skills is absolutely necessary in order to be a good manager in the workforce. Finally, Major of English have a lot of advantages for us, English give us a good job opportunity, high salary job, high position at work place, and provided us a good standard of living. In short, English is very important for me and everybody.

Saturday, January 11, 2020

Acc349 Reflection Summary

Weekly Summary Love accounting! Another great week with lots of much needed information to grasp. One advantage of Activity-Based Costing system is it has more accurate overhead cost allocation because there are more cost pools, the costs in each pool are more similar, and allocation is based on activities that cause overhead costs. It is more effective overhead cost control by focusing on processes or activities and focuses on relevant factors by assigning costs to any cost object that is of interest to management.Lastly, it allows better management of activities by helping managers identify the causes of costs and the activities driving them. The disadvantages of Activity-Based Costing are its cost to implement and maintain ABC requires management commitment and financial resources and its uncertainty with decisions remain and management must interpret ABC data with caution in making managerial decisions.Cost drivers are selected based on the casual relation, benefits received and reasonableness or fairness. Most of the cost drivers are related either to the volume of production or to the complexity of the production or marketing process. An overhead rate is calculated for each cost pool using the following formula: Costs in activity cost pool/base. The base is, of course, the cost driver. Overhead costs are then allocated to each product according to how much of each base the product uses.Activity-based costing allocates overhead to multiple activity cost pools and assigns the activity cost pools to products and services by means of cost drivers. In ABC, an activity is any event, action, transaction, or work sequence that causes the incurrence of cost in producing a product or providing a service. A cost driver is any factor or activity that has a direct cause-effect relationship with the resources consumed.

Friday, January 3, 2020

Private Business Form Comparison Essay - 1345 Words

Private Business Form Comparison Introduction In the business world, many distinctions separate one firm from the next. Competition, products, services provided is not the only factors that differentiate businesses. Structure and type are another. This paper will discuss and compare the three major forms of businesses (sole proprietorship, Partnership, and C-Corporations) and provide a brief summary of these three forms. Sole Proprietorship. This form of private business ownership carries the most simplistic approach, as inherent in the name. One person assumes complete ownership of this business as well as all financial and decision-making responsibilities. It is the easiest to form as a start-up and has the least amount of legal†¦show more content†¦This same disadvantage, may also pose additional hurdles in the event the business needs to grow, because the owner’s personal credit rating may affect whether lenders will extend credit for the business operations. Banks tend to be reluctant in financing sole prop rietorships, which leaves these owners seeking assistance from other investors or relying upon personal savings, home equity, or reinvestment of company profits. Finally, the owner of the sole proprietorship is left to either rely upon his or her own skill or solicit information through consultations, because they do not likely have the requisite expertise in every aspect of their business (Kurtz Boone, 2013). Partnership. There are at least two types of partnerships: general and limited. General partnerships are virtually the same as a sole proprietorship, with the exception of additional owner(s). They are essentially sharing the unlimited liabilities of the firm. Most of the benefits and disadvantages are very similar to a sole proprietorship, except that there is also the oral or written agreement that exists between the partners (Keown, Martin, Petty, 2014). Limited partnerships are distinguished, in part, by the limited liabilities. This limitation is provided to at least on e or more of the owners, and they are shielded up to the amount of capital they invest into the business (Keown, Martin, Petty, 2014). These forms also must have a general partner, who